This project showcases a Moroccan olive oil produced in the foothills of the Atlas Mountains, crafted for the Gulf market. We created a unique packaging concept featuring an arch-shaped bottle inspired by the architectural heritage of Morocco and the Gulf, symbolizing tradition and elegance. The label embraces surrealism, depicting a playful bird nesting on olives, introducing a memorable and engaging brand character. The name Oliwi, inspired by the bird, conveys softness and originality. The design also combines a handwritten logo with olive-themed typography and a simple sans-serif typeface, creating a cohesive and contemporary identity. The rotating cap offers two pouring options for convenience and controlled use.
