Doritos KFC
by PEPSICO INTERNACIONAL MEXICO S DE RL DE CV MEXICO
for Marketing Team in LatAm - 26/06/2025
Doritos, Pepsi, and KFC come together in a bold co-branded initiative that redefines fast food and snacking culture. This limited-edition campaign brings the iconic Doritos Loaded to KFC, blending the unmistakable flavors of Doritos with KFC’s indulgent offerings and Pepsi’s refreshing taste. With custom-designed packaging and a unified visual identity, the three powerhouse brands merge seamlessly to deliver a one-of-a-kind experience for bold flavor lovers and brand fans alike.The challenge was to bring together three iconic brands—Doritos, Pepsi, and KFC—with equal weight and presence, ensuring that each retained its unique identity while coexisting within a single, cohesive campaign.
