The goal for the Verden brand was to keep things simple and real. We wanted the design to feel fresh and honest, just like the food. Instead of using common photos, we drew our own pictures of the vegetables and fruits. We started by sketching them by hand to make them look natural and special. Then, we refined them on the computer and used colors that match the Verden brand perfectly. This makes the packaging look unique, beautiful, and consistent everywhere you see it.
