ClearCities is a project based on promotion of Carbón-Less Urban Waste management policies, so that sustainable, safe and resilient cities can be lived in.
Audiovisual literacy enables narratives to contribute to the health&joy of acquiring perspectives from data-driven facts to go with, as a shared good practice.
We’ve drawn a new Japanese cute concept, the 'ecokawaii', a tribe of pets to star the video. They go along with the pictures, in the mood for reaching their audience and (kawa) way of dealing with innovation, technology, culture and sensible trends on encouraging sustainability, as long as they feel listened & spoken to in their own language, whatever the tool or the mother tongue. A video about how decisions made in everyday life affect present and future environmental issues.
