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IDENTIDAD CORPORATIVA - DEL NIDO

by PVS AGENCIA COLOMBIA - 29/04/2023
Diseñar la identidad corporativa para Huevos Del Nido, una marca perteneciente a Incubadora Santander. Esta nueva marca busca convertirse en la opción preferida de huevos provenientes de gallinas "libres de jaula" en Colombia.
Siguiendo el concepto de huevos frescos y de gallinas libres de jaula, hemos desarrollado una identidad orgánica que destaca la frescura, la naturaleza y la libertad. De esta manera, buscamos conectarnos con los consumidores que valoran lo natural.
Como resultado, hemos creado un isologo poderoso que utiliza la tipografía de manera creativa con formas orgánicas y recursos representativos de la categoría. De esta manera, logramos transmitir la cercanía y la frescura que buscamos.
PREMIO BRANDOR MEDAL
BRANDOR SELECTION 2023: BRANDOR MEDAL for the best logo or brand design
PELIKANOR AWARD
PELIKANOR Selection 2023: PELIKANOR Prize for the best illustration applied or associated with the identity of a brand.
Gallery: Branding, Graphic design



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