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DEBOKATA

by Crisis Design Studio (antes Crisiscreativa) SPAIN
for Grupo Azurmendi / Eneko Atxa in España - Europa - 26/09/2022
DEBOKATA es la primera bocatería del Chef 5 estrellas Michelin Eneko Atxa (Bizkaia) en la que puedes configurar tu bocadillo a tu gusto con ingredientes de primera calidad. Un concepto de toda la vida que se reinventa para abrir sus puertas junto al madrileño Paseo del Arte y de la mano de la cadena de hoteles Radisson.El concepto DEBOKATA, surge de la fusión de dos parte de una expresión popular “comer de bokata” con la aspiración de contar con un naming sencillo, descriptivo y memorable. El apartado visual se inspira en la estética de las bandas de gangsters e incorpora un aire retro en la aplicación de la gráfica mediante el uso de tramas y sombras planas. Para reforzar este concepto una banda de “ingredientes habituales” acompañará las diferentes piezas y aplicaciones del local.
PELIKANOR AWARD
PELIKANOR GOLD Award 2023: PELIKANOR Award for the best illustration applied to a commercial bag.
Gallery: Branding, Illustration



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